This is the first book to explore game analytics, the process of discovering and communicating patterns in data to evaluate and drive action, improve performance and solve problems. Applies analytics to processes and performance throughout the game lifecycle.

This is the first book to explore game analytics, the process of discovering and communicating patterns in data to evaluate and drive action, improve performance and solve problems. Applies analytics to processes and performance throughout the game lifecycle.

This is the first book to explore game analytics, the process of discovering and communicating patterns in data to evaluate and drive action, improve performance and solve problems. Applies analytics to processes and performance throughout the game lifecycle.