The monograph argues for a return to a more fine-grained repertoire of tropes than the limiting analyses focused on metaphor or on the metaphor-metonymy duet. A list of ten is proposed, not only as candidates for tropological universals but also important text-forming strategies and a reflection of artistic imagination.

The primary objective of this study is to propose a comparative analysis of the political TV interview with reference to two distinct approaches: the theory of ( ) (Carlson 1983), an extension of (GTS) and the strategic perspective.

Translating audio description (AD) scripts from foreign into source language seems to be a tempting alternative strategy of creating AD scripts in those countries where AD is still scarce. The obtained results prove that translation of AD scripts is not only possible, but also beneficial when it comes to time consumption, costs and quality of AD.