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Innovation and Product Management
A Holistic and Practical Approach to Uncertainty Reduction
Produktform: Buch / Einband - fest (Hardcover)
This book presents the fundamentals of innovation and product management and introduces the reader to a holistic process model with particular focus on innovation and uncertainty. It features market-based examples and case-studies from international companies.
85,59 € inkl. MwSt.
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