Nostalgia Marketing
Rekindling the Past to Influence Consumer Choices
Produktform: E-Buch Text Elektronisches Buch in proprietärem
48,14 € inkl. MwSt.
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Nostalgia Marketing
Rekindling the Past to Influence Consumer Choices
Produktform: Buch / Einband - fest (Hardcover)
48,14 € inkl. MwSt.
kostenloser Versand
lieferbar - Lieferzeit 10-15 Werktage
Nostalgia Marketing
Rekindling the Past to Influence Consumer Choices
Produktform: Buch / Einband - flex.(Paperback)
48,14 € inkl. MwSt.
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lieferbar - Lieferzeit 10-15 Werktage
Beyond Ethical Consumption
Produktform: Buch / Einband - flex.(Paperback)
This book examines what happens when consumption – originally based on ethical issues – become a sort of religious behaviour which excludes possibly equally-valid alternatives by principle. Five related studies are presented in both consumer and political marketing.
78,85 € inkl. MwSt.
kostenloser Versand
lieferbar - Lieferzeit 10-15 Werktage