Michael Porter’s Competitive Advantage Theory: Focus Strategy for SMEs
Produktform: Buch / Geheftet
Research Paper from the year 2008 in the subject Business economics - Business Management, Corporate Governance, grade: A, University of Applied Sciences Chur, course: MSc Entrepreneurship, language: English, abstract: This report was commissioned to examine whether small and medium enterprises (SMEs) that target only a few market segments will.
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