Persuasive Signs
The Semiotics of Advertising
Produktform: Buch / Einband - fest (Hardcover)
Semiotics has had a profound impact on our comprehension of a wide range of phenomena, from how animals signify and communicate, to how people read TV commercials. This series features books on semiotic theory and applications of that theory to understanding media, language, and related subjects. The series publishes scholarly monographs of wide appeal to students and interested non-specialists as well as scholars. AAS is a peer-reviewed series of international scope.
51,95 € inkl. MwSt.
RRP
kostenloser Versand
lieferbar - Lieferzeit 10-15 Werktage
Persuasive Signs
The Semiotics of Advertising
Produktform: E-Buch Text Elektronisches Buch in proprietärem
Semiotics has had a profound impact on our comprehension of a wide range of phenomena, from how animals signify and communicate, to how people read TV commercials. This series features books on semiotic theory and applications of that theory to understanding media, language, and related subjects. The series publishes scholarly monographs of wide appeal to students and interested non-specialists as well as scholars. AAS is a peer-reviewed series of international scope.
159,00 € inkl. MwSt.
Multi-user eBook price
kostenloser Versand
lieferbar - Lieferzeit 10-15 Werktage