Noch Fragen? 0800 / 33 82 637

Erweiterte Suche

Persuasive Signs

The Semiotics of Advertising

Produktform: Buch / Einband - fest (Hardcover)


Semiotics has had a profound impact on our comprehension of a wide range of phenomena, from how animals signify and communicate, to how people read TV commercials. This series features books on semiotic theory and applications of that theory to understanding media, language, and related subjects. The series publishes scholarly monographs of wide appeal to students and interested non-specialists as well as scholars. AAS is a peer-reviewed series of international scope.

Verlag: de Gruyter Mouton, Auflage 1, 204 Seiten

Erscheinungsdatum: 09.10.2002

51,95 € inkl. MwSt.
RRP
kostenloser Versand

lieferbar - Lieferzeit 10-15 Werktage

zum Artikel

Persuasive Signs

The Semiotics of Advertising

Produktform: E-Buch Text Elektronisches Buch in proprietärem


Semiotics has had a profound impact on our comprehension of a wide range of phenomena, from how animals signify and communicate, to how people read TV commercials. This series features books on semiotic theory and applications of that theory to understanding media, language, and related subjects. The series publishes scholarly monographs of wide appeal to students and interested non-specialists as well as scholars. AAS is a peer-reviewed series of international scope.

Verlag: de Gruyter Mouton, Auflage 1, 204 Seiten

Elektronisches Format: PDF

Erscheinungsdatum: 14.12.2010

159,00 € inkl. MwSt.
Multi-user eBook price
kostenloser Versand

lieferbar - Lieferzeit 10-15 Werktage

zum Artikel