Business Practices in Emerging and Re-Emerging Markets
Produktform: E-Buch Text Elektronisches Buch in proprietärem
This book highlights current business practices in the emerging markets of China, Ghana, India, Kenya, Nigeria and UAE, and explains how global competition has created a culture of competitiveness and an era of consumerism. The region-specific issues, tested theories, and empirical evidence make the book of value to both researchers and managers.weiterlesen
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