Competitive Strategies for Small and Medium Enterprises
Increasing Crisis Resilience, Agility and Innovation in Turbulent Times
Produktform: E-Buch Text Elektronisches Buch in proprietärem
This book
is a timely guide for Small and Medium Enterprise (SME) researchers, policy
makers and strategists. SMEs are the most important sources of job creation and
local development especially in knowledge-based economies. As turbulence in the
globalized economies expands SMEs will have to learn to sustain competitiveness
by developing their ‘dynamic capabilities’. Based on the findings of a 4-year
European and Latin American research project, this book provides a theoretical
framework, practical instruments and cases on how SMEs in diverse economic,
social and cultural contexts can develop crisis resilience, increase agility,
innovate and thus successfully compete in turbulent times.
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