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Happiness Management and Social Marketing: A wave of sustainability and creativity

Produktform: Buch / Einband - flex.(Paperback)

In these moments of health crisis, happiness management and social marketing are not teaching that it is possible to build a more committed, innovative and productive society. To achieve this end, countries and organizations must undertake a wave of human resource policies and actions that stimulate individuals’ happiness and creativity. In this way, a new economy can emerge that holistically promotes social welfare, equality, and talent.weiterlesen

Sprache(n): Englisch

ISBN: 978-3-0343-3974-2 / 978-3034339742 / 9783034339742

Verlag: Peter Lang Group AG, International Academic Publishers

Erscheinungsdatum: 29.03.2021

Seiten: 252

Auflage: 1

Bandherausgeber: Luis Bayardo Tobar Pesántez, José Marchena Dominguez, Rafael Ravina Ripoll, Araceli Galiano Coronil

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