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Politicians and Rhetoric

The Persuasive Power of Metaphor

Produktform: Buch / Einband - flex.(Paperback)

This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.weiterlesen

Sprache(n): Englisch

ISBN: 978-0-230-01981-2 / 978-0230019812 / 9780230019812

Verlag: Palgrave Macmillan UK

Erscheinungsdatum: 23.11.2004

Seiten: 239

Auflage: 1

Autor(en): J. Charteris-Black

90,94 € inkl. MwSt.
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