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Product Innovation in the Global Fashion Industry

Produktform: Buch / Einband - fest (Hardcover)

As an initial attempt to understand innovation in fashion, this volume focuses on product innovations, realizing that this industry is truly an innovative sector in which diverse technologies, science, art, and tradition have been merged, synthesized, and utilized to solve the needs and concerns of the end-users. In doing so, this book categorizes product innovation into three levels—materials, style and product development—and aims to present the broader scope of innovation in the global fashion industry with the hope that other sectors can learn from these developments and be inspired.  weiterlesen

Dieser Artikel gehört zu den folgenden Serien

Sprache(n): Englisch

ISBN: 978-1-137-52348-8 / 978-1137523488 / 9781137523488

Verlag: Palgrave Macmillan US

Erscheinungsdatum: 28.11.2017

Seiten: 145

Auflage: 1

Herausgegeben von Byoungho Jin, Elena Cedrola

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