Frontmatter -- Contents -- Introductory Note -- Prefigurements of Art / Sebeok, Thomas A. -- Some Fundamental Concepts Leading to a Semiotics of Culture: An Historical Overview / Winner, Thomas G. -- Saussure / Peirce a propos Language, Society, and Culture / Boon, James A. -- Ethnicity, Modernity, and Theory of Culture Texts / Portis Winner, Irene -- Ethnosemiotics / MacCannell, Dean -- Nature's Way? Visual Images of Childhood in American Culture / Umiker-Sebeok, Jean -- Feasting and Tourism: A Comparison / Schwimmer, E. G. -- A Semiotic Approach to the Polysemy of the Symbol nāga in Indian Mythology / Semeka-Pankratov, Elenaweiterlesen