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Strategic Management

Produktform: Buch / Einband - fest (Hardcover)

This book is the founding work on Strategic Management, a concept that lies at the core of modern business. It has a focus upon the behaviour of complex organizations in turbulent environments and upon what determines success. The book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists. It remains a key work on strategy. weiterlesen

Sprache(n): Englisch

ISBN: 978-0-333-19686-1 / 978-0333196861 / 9780333196861

Verlag: Palgrave Macmillan UK

Erscheinungsdatum: 21.02.1979

Seiten: 236

Auflage: 1

Autor(en): H. Igor Ansoff

181,89 € inkl. MwSt.
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