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The Green Transition of the Automotive Industry

From Technological Sustainable Innovation to Mobility Servitization

Produktform: E-Buch Text Elektronisches Buch in proprietärem

The book firstly provides an in-depth overview of the strategic and managerial implications for automotive and mobility incumbent firms. Chapters describe how sustainable technologies have been changing over time and identify the challenges of the shift imposed by the new competitive environment, such as the so-called servitization of the industry. The second section describes the new drivers of growth and profitability, such as open and collaborative innovation, and provides guidance on how incumbents can surf this turbulent landscape. weiterlesen

Elektronisches Format: PDF

Sprache(n): Englisch

ISBN: 978-3-031-37200-1 / 978-3031372001 / 9783031372001

Verlag: Springer International Publishing

Erscheinungsdatum: 10.11.2023

Seiten: 244

Herausgegeben von Anna Cabigiosu, Pietro Lanzini

160,49 € inkl. MwSt.
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