Value in a Digital World
How to assess business models and measure value in a digital world
Produktform: E-Buch Text Elektronisches Buch in proprietärem
Lopez Lubian and Esteves look at what economic value means in a digital world, and argue for a shift from traditional value metrics to digital value metrics. Through high profile case studies they examine the process of valuation in the digital world – examining the challenges of making objective judgments from subjective information and how to assess the value of data.
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